Embrace AI’s potential by overcoming its barriers

by Vilde Myklebust - Business Consultant
by Marius Sandbu - Sopra Steria Nordics Lead Cloud Architect MVP
| minute read

Artificial intelligence (AI) has become a part of everyday life for many, whether they realise it or not. Yet despite the extensive discussions about AI’s potential, the majority of Norwegian companies fail to prioritise it. 

In the NHO's member survey from July 2023, 2,294 leaders shared their views on AI and its application. The survey revealed that as many as 80% of Norwegian businesses do not have AI on their agenda. This gap can present significant opportunities and competitive advantages for businesses that successfully adopt AI. 

Here are three reasons why implementing AI in businesses is challenging: 

1. Lack of AI Competence in Leadership and the Board 

New models and AI capabilities are launched almost weekly, and the quality continues to improve. With such rapid development, it is extremely challenging for businesses to keep up if the leadership does not understand the technology and its evolution. 

Only by understanding the technology and the available opportunities can AI be used to drive the business forward, both by automating tasks and reducing costs. 

2. Few Businesses Have AI-Ready Data

Data quality and an abundance of data are crucial for businesses looking to leverage AI's potential. However, many businesses face challenges with data quality. Issues such as poor data structure, duplicates, and outdated documents can hinder AI efforts.  

Errors in the data can lead to AI models being trained on poor foundations, resulting in low-quality or incorrect outputs. This highlights the importance of reviewing data to train AI models effectively. Poor data quality is perhaps the biggest barrier to successful AI adoption. A 2023 Gartner report showed that only 4% of businesses have data ready for AI, indicating a long road ahead for effective AI implementation. 

3. High Competition for Talent 

The competition for the right technical talent in AI is increasing, with businesses vying for a limited pool of qualified candidates. Strategic measures for talent development and recruitment are therefore essential to meet future needs.  

Besides recruiting new talent, it's important to allow existing employees to develop their skills in AI. Involving all employees ensures they understand how AI can streamline their work. This prevents the business from having employees with skills that could be automated by AI. 

4. Dare to Experiment with AI 

What does it take to succeed? We believe it's important to start with AI projects. Begin small with simple "proof of concepts" and ensure these have clear purposes, often to learn. This could involve testing or validating data security, data quality, technology, knowledge, capabilities, or business value.  

As you explore and learn, incorporate all insights into an AI operations model. This model addresses various questions: How will AI technology impact the business, and what use cases are relevant? How will we manage AI work and ensure compliance with laws and regulations? How do we attract and share knowledge with talents? Do we have good data, models, and processes?  

It's crucial to define how AI will integrate with the business's other operational models and how implementation will occur. If there is a lack of necessary internal expertise, the business should seek external expertise to ensure a successful start. 

Invest and facilitate AI systems and tools within the organisation. This promotes knowledge, understanding, and ownership of AI among employees. It also allows for experimentation, play, and exploration of AI's possibilities and limitations. Developing solid "proof of concepts" and drawing inspiration from how others use AI can reveal its immense potential to many. 

So, are you ready to do something with intelligence? Get leadership, the board,and your employees on board, and your business will undoubtedly move forward faster than those who wait.  

The article was first published on digi.no on 20 April 2024.

 

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At Sopra Steria, we believe AI’s true potential is unlocked with human collaboration. By blending human creativity with advanced AI technology, we empower people to address society’s most pressing challenges—from combating disease to mitigating climate change—while helping our clients achieve their digital transformation goals.

We emphasize critical thinking and education to ensure AI upholds core human values like respect and fairness, minimizing ethical risks. Together, we’ll create a future where AI inspires positive impact and enhances human brilliance. That's why we believe that AI is nothing without you!

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